Station Demographics
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Director of Sales - Kelly Nolan - 757-366-9900 ext. 3030
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Audience Profile
Total Income: $7,848,000,000
Median Income: $74,000
Median Age: 46
Home Owners: 86%
Median Home Value: $284,000
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Age Analysis:
25-34 – 17%
35-44 – 23%
45-54 – 43%
55-64 – 13%
65-74 – 1%
75+ 3%
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Gender Profile
67% Male / 33% Female
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Ethnicity Profile:
82% White
6% Hispanic
13% Other
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Annual Income:
$15-25K - 2%
$25-35K – 2%
$35-50K – 25%
$50-75K – 22%
$75-100K – 24%
$100-150K – 22%
150K + 3%
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Education Profile:
High School Graduate – 29%
Some College – 29%
One Degree – 18%
Two + Degrees – 19%
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Base Population: 1,200,769 Media Persons: 99,261
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Source: The Media Audit (August – September 2009)
WAFX-FM, Norfolk, VA – Adults 18+
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